So John Calipari is being honored by Maker's Mark by his own limited-edition bottles of the whiskey.  Weird.  I think that it's totally inappropriate for a college coach to be a spokesperson for a liquor company, let alone putting his face on the bottle, but then again, I don't approve of a lot of things that Coach Cal has been a part of.

So this got me thinking... What kind of product should be graced by Jim Boeheim's lovely visage?

He is a big proponent of nasal hygiene, so this might make the most sense.

Then there's another one of Boeheim's most well known talents: mackin' it.

Any other ideas?